24kgoldn, Lil Tecca - Prada (official Video) | 2027 |

The song came together naturally while Lil Tecca was working on We Love You Tecca 2 with Internet Money; 24kGoldn joined the session and they recorded two tracks, choosing "Prada" for release.

The storyline begins with the pair attempting to pick up girls unsuccessfully while dressed in surprisingly "nerdy" Prada outfits, eventually transforming into confident "ballers" as they flex their luxury gear. 24kGoldn, Lil Tecca - Prada (Official Video)

Released on , the official music video for "Prada" by 24kGoldn and Lil Tecca is a high-energy, fashion-forward visual that marks a major collaboration between two of Gen Z’s most prominent hitmakers. Creative Vision & Production The song came together naturally while Lil Tecca

24kGoldn, Lil Tecca pine for “Prada” in new single, visual Creative Vision & Production 24kGoldn, Lil Tecca pine

Are you interested in seeing some of the featured in the video?

The narrative borrows heavily from the 2000s cult classic film Superbad , following the duo as they navigate a suburban mall.

John Tashiro served as both the director and director of photography, creating a retro Y2K-inspired aesthetic.