Bronny James signs NIL deal with Beats by Dre ... - FOX Sports
: At the time of the deal, Bronny was a senior at Sierra Canyon High School , where California laws allowed student-athletes to profit from NIL deals as long as they didn't use school uniforms or logos in the ads. Bronny James signs NIL deal with Beats by Dre
: Around the same time, Bronny also signed a significant deal with Nike , further establishing his high market value, which was estimated at approximately $7.4 million at the time of the signing. further establishing his high market value