The core of this model is , where a seller exploits the price discrepancy between two markets: the high-volume B2B (Business-to-Business) market and the low-volume B2C (Business-to-Consumer) market.
This paper explores the "buy in bulk and sell individually" business strategy—classically known in logistics as . By purchasing large quantities at wholesale rates and reselling individual units at retail prices, businesses capitalize on purchasing economies of scale . 1. Fundamental Economic Drivers buy in bulk and sell individually
: Larger firms or savvy small retailers negotiate lower per-unit costs by leveraging their bargaining power. The core of this model is , where
: Individual consumers pay a higher price for the "service" of not having to store, manage, or finance a large inventory themselves. The core of this model is
To succeed, a business must navigate several operational layers: