Originally developed as a 12-day training program for 3M China, the book includes application tools and practical guidelines for implementing Drucker’s concepts within an organization.
The text is structured to guide readers through Drucker's "Strategic Thinking Process": The Strategic Drucker: Growth Strategies and Ma...
: Driven by internal marketing, innovation, and sales. Originally developed as a 12-day training program for
: Drucker famously argued that the only valid purpose of a business is to create a customer . The Strategic Drucker: Growth Strategies and Ma...
: Common management mistakes that lead to failure.