Who Buys Used — Baby Stuff
Secondhand markets allow parents to afford high-end or designer brands that would otherwise be outside their budget. What They Buy (and Avoid) 2025 GoodBuy Gear Baby & Kid Resale Report
These generations now make up the majority of parents with young children. About 55% of Gen Z and Millennial consumers prefer secondhand over new if they can find the item. who buys used baby stuff
The typical buyer of used baby goods in 2026 is no longer just looking for a bargain; they are often who view secondhand shopping as a deliberate lifestyle choice centered on sustainability and circular consumption . The Core Demographics Secondhand markets allow parents to afford high-end or
A significant 68% of parents plan to purchase baby gear secondhand before their child even arrives, moving away from the tradition of buying everything brand new for the first baby. The typical buyer of used baby goods in








